It is basically a commission-based model where a percentage is collected for each transaction held on the platform. They are:
In-app advertising - Taxi apps generate revenue by displaying ads from third parties within the app interface. It is a passive income without affecting the user experiences.
Booking fee - It is the fixed fee collected apart from the taxi fare. It is a small part of the revenue paid by the user while covering the operational cost.
Subscription fee - The taxi app development company includes these features in the application for revenue generation. Taxi app offers subscription plans to users or drivers, providing benefits like discounted rides, priority bookings, or waived fees. Users or drivers pay a recurring fee for these privileges.
Surge Pricing - During high-demand periods, taxi apps increase fares through surge pricing. This dynamic pricing model adjusts rates based on demand and availability, helping balance rider demand.
