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 Amazon Pay Per Click (PPC) is a type of advertising in which sellers bid on certain keywords relating to their products. When a shopper searches for specific terms, sponsored advertising appear at the top of the search results or on product pages. Sellers are only charged when a customer clicks on their advertisement.

The adverts are presented depending on relevance and bid amount, with greater bids usually resulting in better placement. Amazon PPC enables retailers to target their adverts based on demographics, interests, and purchasing activity, so increasing the likelihood of reaching potential buyers.

For sellers wishing to improve their Amazon PPC campaigns, working with an experienced amazon marketing agency like Amazonetic can be extremely beneficial. Amazonetic offers personalized amazon PPC advertising services to assist sellers gain exposure, attract traffic, and eventually increase sales on the site. Discover Amazonetic's knowledge today and improve your Amazon advertising campaign.