When choosing a permanent makeup artist, it is essential to look for someone who is trained, certified, and experienced in providing the desired service. It is also crucial to choose a reputable artist who follows strict safety and hygiene standards and uses high-quality, sterile equipment and pigments. Additionally, it is essential to review the artist's portfolio and read reviews from previous clients to ensure they can deliver the desired results. A consultation with the artist is also recommended to discuss the desired outcome and ask any questions or concerns. A professional and knowledgeable artist will provide honest recommendations and guide the client throughout the process to achieve the best possible results.