Even though there are many ways to engage your audience and increase sales, email marketing is still a very popular strategy in the modern world. Even though there has always been talk about email marketing losing ground to more high-tech channels, the truth is that it's a classic for a reason: it works and can be optimized for a reasonable price.
According to a video production near me, Incorporating video content into your email marketing channels is a no-brainer if you want to liven them up going forward. Only a small percentage of the hundreds of emails that most people receive each day are likely to contain video. It's simple to understand why businesses use videos in their email outreach when you consider their capacity to stand out from the crowd and their dynamic, attention-grabbing nature.
Let's examine the most recent best practices for maximizing your video/email combination with that end in mind.
Option 1: Play an image using the play button
Option 2: Employ a GIF.
Option 3: Employ a software tool from a third party
